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News

26/06/2010

New design in electric cars: Tazzaro Zero
After the introduction of their Tazzari Zero EV, the Tazzari group launches a proper website for this well designed little electric car. »
 
8/04/2010

Recommendation - Open Book of Social Innovation
Need some inspiration on methods and tools for social innovation? We recommend this recent release from the Young Foundation in the UK. »
 
8/04/2010

INSEAD and the Confederation of Indian Industry Issue Global Innovation Index Report
INSEAD announced the findings of its 2009-2010 Global Innovation Index (GII), a study which the school has jointly published with the Confederation of Indian Industry (CII) for the past three years. »
 
29/03/2010

Will South Africa now see the
With the introduction today of uncapped ADSL packages for consumers and businesses from MWEB at an affordable and competitive prices, will South Africans see the same 'Internet Effect' impact that France and South Korea achieved? »
 
24/08/2009

Innovating the customer experience via marketing automation
Upcoming report on Marketing Automation 2.0 »
 
3/08/2009

BPI - Converging Methodologies
We discuss the convergence of BPI methodologies, with a convergence discussion of SCOR, Lean and Six Sigma. »
 
10/10/2008

Merrill Lynch enters the Blue Cloud
Merrill Lynch, who is being acquired by Bank of America, has signed up to use IBM's new System x iDataPlex servers to build and evaluate new risk-analysis programs. »
 
25/09/2007

Naked PCs Recommended
Computers should be sold without an operating system in order to foster competition and bring down prices, a European thinktank has recommended. »
 
1/08/2007

User-oriented Denmark!
A special programme for so-called user driven innovation is to be launched with funds of EUR 50 million for projects in Denmark. »
 
Innovating the customer experience via marketing automation
[24/08/2009]

 

A great customer experience is what gets repeat business, word-of-mouth and all the other positive side benefits of a profitable transaction.

 

But who are the technological supporters of a good customer experience?  Who provides the technology that enables a consistent, effective connection between your company and your customers?

 

Our report, to be updated and re-published in September 2010,  examines some of the trend setters that support Web 2.0 marketing automation efforts of companies such as LinkedIn, Travelocity, and Hewlett-Packard.

 

 
 
 
 
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